DRCT

Direct Digital Holdings, Inc.

Price Chart

Latest Quote

$2.85

-0.09 (-3.06%)

Current Price

Previous Close	$2.94
Open	$2.81
Day High	$2.93
Day Low	$2.81
Volume	14,552

Fetched: 2026-06-21T14:18:04

Stock Information

Shares Outstanding	701K
Total Debt	$17.47M
Cash Equivalents	$796K
Revenue	$33.22M
Net Income	$-26.25M
Sector	Communication Services
Industry	Advertising Agencies
Market Cap	$2.00M
EPS (TTM)	$-34.63
Exchange	NCM

🌐 Visit Website

📊 Comprehensive Analysis

Company Data

Enterprise Value	$13.52M
Sales	$33.22M
Income	$-26.25M
Book/sh	$-6.52
Cash/sh	$1.14
Employees	73

Financial Ratios

Quick Ratio	0.13
Current Ratio	0.16

Returns & Margins

ROA	-40.86%
Gross Margin	30.97%
Operating Margin	-48.67%
Profit Margin	-65.75%

Ownership

Insider Ownership	1.15%
Institutional Ownership	6.40%
Insider & Institutional transactions data not available

Valuation Ratios

Forward P/E	-5.18
P/S	0.06
P/B	-0.44

Analyst Data

Recommendation	none
Target Price	$32.00

Technical Indicators

SMA20	$3.05
SMA50	$3.26
SMA200	$26.34
RSI	50.68
ATR	0.2233

Shares Float	696K
Short Float	1.49%
Short Ratio	0.09
Volatility	5.30
Rel Volume	0.16

Performance History

Week	-2.06%
Month	-20.61%
Quarter	-18.48%
6 Months	-80.37%
YTD	-77.27%
Year	-97.53%
3 Years	-99.60%
10 Years	-99.57%

Stock Score: ⭐ Premium

Based on debt, profitability, growth, and cash flow metrics

⭐ Premium Feature

Recent Price History

Date	Close	Volume
2026-06-18	$2.85	14,300
2026-06-17	$2.94	69,800
2026-06-16	$2.94	17,500
2026-06-15	$3.02	43,600
2026-06-12	$3.03	50,500
2026-06-11	$2.91	21,800
2026-06-10	$2.93	22,800
2026-06-09	$2.88	30,000
2026-06-08	$2.96	53,000
2026-06-05	$2.89	1,180,000
2026-06-04	$3.26	19,500
2026-06-03	$3.03	17,800
2026-06-02	$3.10	28,700
2026-06-01	$2.93	27,500
2026-05-29	$2.83	41,800
2026-05-28	$3.05	36,000
2026-05-27	$3.17	25,200
2026-05-26	$3.40	28,100
2026-05-22	$3.43	8,900
2026-05-21	$3.43	7,900
2026-05-20	$3.50	12,400
2026-05-19	$3.59	5,300

About Direct Digital Holdings, Inc.

Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, education, healthcare, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.

📰 Latest News

Direct Digital (DRCT) Q4 2025 Earnings Transcript

Motley Fool • 2026-06-01T16:10:10Z

Direct Digital Holdings Inc (DRCT) Q1 2026 Earnings Call Highlights: Navigating Challenges with ...

GuruFocus.com • 2026-05-12T07:05:10Z

Direct Digital Holdings, Inc. Q1 2026 Earnings Call Summary

Moby • 2026-05-11T16:54:11Z

Direct Digital (DRCT) Q1 2026 Earnings Transcript

Motley Fool • 2026-05-11T16:00:06Z

Direct Digital Holdings Inc (DRCT) Q4 2025 Earnings Call Highlights: Navigating Challenges with ...

GuruFocus.com • 2026-04-09T01:00:21Z

Direct Digital Holdings, Inc. Q4 2025 Earnings Call Summary

Moby • 2026-04-03T12:30:00Z

Direct Digital Holdings Inc (DRCT) Q3 2025 Earnings Call Highlights: Strategic Partnerships and ...

GuruFocus.com • 2025-11-07T05:13:37Z

Direct Digital Holdings, Inc. (DRCT) Reports Q3 Loss, Misses Revenue Estimates

Zacks • 2025-11-06T23:20:02Z

Direct Digital Holdings Inc (DRCT) Q2 2025 Earnings Call Highlights: Navigating Challenges with ...

GuruFocus.com • 2025-08-06T07:35:46Z

Direct Digital Holdings, Inc. (DRCT) Reports Q2 Loss, Lags Revenue Estimates

Zacks • 2025-08-05T21:55:02Z

Period:

Income Statement (Annual)

Metric	2025-12-31	2024-12-31	2023-12-31	2022-12-31
Revenue
Reconciled Cost Of Revenue	$24,275,000	$44,897,000	$119,536,000	$60,038,000
Cost Of Revenue	$24,275,000	$44,897,000	$119,536,000	$60,038,000
Total Revenue	$34,694,000	$62,288,000	$157,110,000	$89,360,000
Operating Revenue	$34,694,000	$62,288,000	$157,110,000	$89,360,000
Expenses
Interest Expense	$5,203,000	$5,410,000	$4,378,000	$3,231,000
Total Expenses	$49,449,000	$75,521,000	$159,295,000	$81,381,000
Other Income Expense	$-7,765,000	$4,868,000	$287,000	$-255,000
Other Non Operating Income Expenses	$-121,000	$4,868,000	$587,000	$48,000
Net Non Operating Interest Income Expense	$-5,203,000	$-5,410,000	$-4,378,000	$-3,231,000
Interest Expense Non Operating	$5,203,000	$5,410,000	$4,378,000	$3,231,000
Operating Expense	$25,174,000	$30,624,000	$39,759,000	$21,343,000
General And Administrative Expense	$25,174,000	$30,624,000	$30,929,000	$21,343,000
Other Operating Expenses	-	-	$8,830,000	-
Income & Earnings
Net Income From Continuing Operation Net Minority Interest	$-18,946,000	$-6,236,000	$-2,194,000	$205,000
Net Interest Income	$-5,203,000	$-5,410,000	$-4,378,000	$-3,231,000
Normalized Income	$-11,302,000	$-6,236,000	$-1,957,000	$491,335
Net Income From Continuing And Discontinued Operation	$-18,946,000	$-6,236,000	$-2,194,000	$205,000
Total Operating Income As Reported	$-14,755,000	$-13,233,000	$-2,185,000	$7,979,000
Net Income Common Stockholders	$-23,357,000	$-6,236,000	$-2,194,000	$316,000
Net Income	$-18,946,000	$-6,236,000	$-2,194,000	$205,000
Net Income Including Noncontrolling Interests	$-27,723,000	$-19,907,000	$-6,844,000	$4,167,000
Net Income Continuous Operations	$-27,723,000	$-19,907,000	$-6,844,000	$4,167,000
Pretax Income	$-27,723,000	$-13,775,000	$-6,276,000	$4,493,000
Special Income Charges	$-7,644,000	$0	$-300,000	$287,000
Operating Income	$-14,755,000	$-13,233,000	$-2,185,000	$7,979,000
Gross Profit	$10,419,000	$17,391,000	$37,574,000	$29,322,000
Per Share
Diluted EPS	$-303.16	$-365.20	$28.60	$37.40
Basic EPS	$-303.16	$-365.20	$30.80	$37.40
Other
Tax Effect Of Unusual Items	$0	$0	$-63,000	$-16,665
Tax Rate For Calcs	$0	$0	$0	$0
Normalized EBITDA (Bullshit earnings)	$-12,553,000	$-5,980,000	$773,000	$10,152,000
Total Unusual Items	$-7,644,000	$0	$-300,000	$-303,000
Total Unusual Items Excluding Goodwill	$-7,644,000	$0	$-300,000	$-303,000
Reconciled Depreciation	$2,323,000	$2,385,000	$2,371,000	$2,125,000
EBITDA (Bullshit earnings)	$-20,197,000	$-5,980,000	$473,000	$9,849,000
EBIT	$-22,520,000	$-8,365,000	$-1,898,000	$7,724,000
Diluted Average Shares	$76,999	$14,245	$67,686	$76,801
Basic Average Shares	$76,999	$14,245	$64,709	$76,801
Diluted NI Availto Com Stockholders	$-23,357,000	$-6,236,000	$-2,194,000	$316,000
Otherunder Preferred Stock Dividend	$4,411,000	$0	$0	$-111,000
Minority Interests	$8,777,000	$13,671,000	$4,650,000	$-3,962,000
Tax Provision	$0	$6,132,000	$568,000	$326,000
Other Special Charges	$7,644,000	-	$300,000	$-287,000
Selling General And Administration	$25,174,000	$30,624,000	$30,929,000	$21,343,000
Other Gand A	$10,662,000	$14,222,000	$13,199,000	$7,219,000
Salaries And Wages	$14,512,000	$16,402,000	$17,730,000	$14,124,000
Gain On Sale Of Security	-	-	-	$-590,000
Restructuring And Mergern Acquisition	-	-	-	-

Fetched: 2026-06-17

Balance Sheet (Annual)

Metric	2025-12-31	2024-12-31	2023-12-31	2022-12-31
Assets
Net Tangible Assets	$-16,280,000	$-21,238,000	$-17,661,000	$-17,877,000
Total Assets	$20,156,000	$26,006,000	$68,935,000	$58,126,000
Total Non Current Assets	$15,412,000	$17,471,000	$25,853,000	$26,842,000
Other Non Current Assets	$172,000	$48,000	$130,000	$47,000
Goodwill And Other Intangible Assets	$14,372,000	$16,250,000	$18,204,000	$20,158,000
Other Intangible Assets	$7,852,000	$9,730,000	$11,684,000	$13,638,000
Current Assets	$4,744,000	$8,535,000	$43,082,000	$31,284,000
Other Current Assets	$349,000	$189,000	$226,000	$883,000
Prepaid Assets	$541,000	$566,000	$533,000	-
Receivables	$3,126,000	$6,335,000	$37,207,000	$26,354,000
Accounts Receivable	$3,126,000	$4,973,000	$37,207,000	$26,354,000
Allowance For Doubtful Accounts Receivable	$-944,000	$-978,000	$-344,000	$-4,000
Gross Accounts Receivable	$4,070,000	$5,951,000	$37,551,000	$26,358,000
Cash Cash Equivalents And Short Term Investments	$728,000	$1,445,000	$5,116,000	$4,047,000
Cash And Cash Equivalents	$728,000	$1,445,000	$5,116,000	$4,047,000
Non Current Deferred Assets	-	$0	$6,132,000	$5,165,000
Non Current Deferred Taxes Assets	-	$0	$6,132,000	$5,165,000
Other Receivables	-	$1,362,000	-	-
Non Current Accounts Receivable	-	-	$1,737,000	-
Debt
Net Debt	$11,421,000	$33,858,000	$24,940,000	$19,672,000
Total Debt	$12,978,000	$36,274,000	$30,955,000	$24,556,000
Long Term Debt And Capital Lease Obligation	$754,000	$32,386,000	$29,351,000	$23,809,000
Long Term Debt	$146,000	$31,603,000	$28,578,000	$23,064,000
Current Debt And Capital Lease Obligation	$12,224,000	$3,888,000	$1,604,000	$747,000
Current Debt	$12,003,000	$3,700,000	$1,478,000	$655,000
Other Current Borrowings	$12,003,000	$3,700,000	$1,478,000	$655,000
Liabilities
Total Liabilities Net Minority Interest	$27,179,000	$45,736,000	$74,354,000	$52,531,000
Total Non Current Liabilities Net Minority Interest	$754,000	$32,386,000	$34,552,000	$27,959,000
Current Liabilities	$26,425,000	$13,350,000	$39,802,000	$24,572,000
Other Current Liabilities	$41,000	$41,000	$41,000	$183,000
Current Deferred Liabilities	$513,000	$507,000	$381,000	$547,000
Payables And Accrued Expenses	$13,186,000	$8,584,000	$34,798,000	$19,966,000
Interest Payable	$5,000	$50,000	$36,000	$13,000
Payables	$7,820,000	$7,657,000	$33,960,000	$19,317,000
Accounts Payable	$7,820,000	$7,657,000	$33,926,000	$17,695,000
Total Tax Payable	-	$0	$34,000	$174,000
Income Tax Payable	-	$0	$34,000	$174,000
Other Non Current Liabilities	-	-	$5,201,000	$4,150,000
Tradeand Other Payables Non Current	-	-	-	$4,149,619
Equity
Common Stock Equity	$-1,908,000	$-4,988,000	$543,000	$2,281,000
Total Equity Gross Minority Interest	$-7,023,000	$-19,730,000	$-5,419,000	$5,595,000
Stockholders Equity	$-1,908,000	$-4,988,000	$543,000	$2,281,000
Retained Earnings	$-27,720,000	$-8,774,000	$-2,538,000	$-344,000
Preferred Securities Outside Stock Equity	-	-	-	$0
Other
Ordinary Shares Number	$331,076	$24,775	$15,812	$14,785
Share Issued	$331,076	$24,775	$15,812	$14,785
Tangible Book Value	$-16,280,000	$-21,238,000	$-17,661,000	$-17,877,000
Invested Capital	$10,241,000	$30,315,000	$30,599,000	$26,000,000
Working Capital	$-21,681,000	$-4,815,000	$3,280,000	$6,712,000
Capital Lease Obligations	$829,000	$971,000	$899,000	$837,000
Total Capitalization	$-1,762,000	$26,615,000	$29,121,000	$25,345,000
Minority Interest	$-5,115,000	$-14,742,000	$-5,962,000	$3,314,000
Additional Paid In Capital	$25,811,000	$3,786,000	$3,067,000	$2,611,000
Capital Stock	$1,000	$0	$14,000	$14,000
Common Stock	$1,000	$0	$14,000	$14,000
Long Term Capital Lease Obligation	$608,000	$783,000	$773,000	$745,000
Current Deferred Revenue	$513,000	$507,000	$381,000	$547,000
Current Capital Lease Obligation	$221,000	$188,000	$126,000	$92,000
Pensionand Other Post Retirement Benefit Plans Current	$461,000	$330,000	$2,978,000	$3,129,000
Current Accrued Expenses	$5,366,000	$927,000	$838,000	$649,000
Goodwill	$6,520,000	$6,520,000	$6,520,000	$6,520,000
Net PPE	$868,000	$1,173,000	$1,387,000	$1,472,000
Accumulated Depreciation	$-824,000	$-562,000	$-287,000	$-34,000
Gross PPE	$1,692,000	$1,735,000	$1,674,000	$1,506,000
Leases	$66,000	$43,000	$36,000	$0
Other Properties	$702,000	$832,000	$788,000	$799,000
Machinery Furniture Equipment	$924,000	$860,000	$850,000	$707,000
Properties	$0	$0	$0	$0
Treasury Shares Number	-	-	$0	-
Dueto Related Parties Current	-	-	$0	$1,448,000
Duefrom Related Parties Non Current	-	-	$1,737,000	$0

Fetched: 2026-06-17

Cash Flow Statement (Annual)

Metric	2025-12-31	2024-12-31	2023-12-31	2022-12-31
Free Cash Flow
Free Cash Flow	$-8,994,000	$-8,665,000	$2,380,000	$1,376,000
Operating Activities
Operating Cash Flow	$-8,907,000	$-8,648,000	$2,558,000	$2,064,000
Cash Flow From Continuing Operating Activities	$-8,907,000	$-8,648,000	$2,558,000	$2,064,000
Operating Gains Losses	$3,769,000	-	-	$-287,000
Investing Activities
Capital Expenditure	$-87,000	$-17,000	$-178,000	$-688,000
Investing Cash Flow	$-87,000	$-17,000	$-178,000	$-688,000
Cash Flow From Continuing Investing Activities	$-87,000	$-17,000	$-178,000	$-688,000
Capital Expenditure Reported	$-87,000	$-17,000	$-178,000	$-688,000
Financing Activities
Issuance Of Capital Stock	$8,688,000	$1,646,000	$0	$11,167,000
Financing Cash Flow	$8,277,000	$4,994,000	$-1,311,000	$-2,013,000
Cash Flow From Continuing Financing Activities	$8,277,000	$4,994,000	$-1,311,000	$-2,013,000
Net Other Financing Charges	$-515,000	$-1,286,000	$-576,000	$-525,000
Net Common Stock Issuance	$8,688,000	$1,646,000	$0	$3,967,000
Common Stock Issuance	$8,688,000	$1,646,000	$0	$11,167,000
Cash Dividends Paid	-	$0	$-3,185,000	$-1,693,000
Common Stock Dividend Paid	-	$0	$-3,185,000	$-1,693,000
Repurchase Of Capital Stock	-	-	$0	$-14,246,000
Net Preferred Stock Issuance	-	-	$0	$-7,046,000
Other
Repayment Of Debt	$-3,700,000	$-6,373,000	$-2,677,000	$-976,000
Issuance Of Debt	$3,804,000	$10,700,000	$8,516,000	$4,260,000
Interest Paid Supplemental Data	$835,000	$4,300,000	$3,736,000	$2,568,000
Income Tax Paid Supplemental Data	$3,000	$388,000	$361,000	$47,000
End Cash Position	$728,000	$1,445,000	$5,116,000	$4,047,000
Beginning Cash Position	$1,445,000	$5,116,000	$4,047,000	$4,684,000
Changes In Cash	$-717,000	$-3,671,000	$1,069,000	$-637,000
Proceeds From Stock Option Exercised	$0	$307,000	$-3,389,000	$0
Net Issuance Payments Of Debt	$104,000	$4,327,000	$5,839,000	$3,284,000
Net Long Term Debt Issuance	$104,000	$4,327,000	$5,839,000	$3,284,000
Long Term Debt Payments	$-3,700,000	$-6,373,000	$-2,677,000	$-976,000
Long Term Debt Issuance	$3,804,000	$10,700,000	$8,516,000	$4,260,000
Change In Working Capital	$3,111,000	$4,148,000	$4,751,000	$-5,405,000
Change In Other Working Capital	$6,000	$126,000	$-166,000	$-801,000
Change In Other Current Liabilities	$-193,000	$-127,000	$-92,000	$-98,000
Change In Payables And Accrued Expense	$1,484,000	$-27,406,000	$16,083,000	$13,687,000
Change In Accrued Expense	$638,000	$-1,103,000	$-8,000	$2,618,000
Change In Payable	$846,000	$-26,303,000	$16,091,000	$11,069,000
Change In Account Payable	$911,000	$-26,269,000	$16,231,000	$10,966,000
Change In Tax Payable	$-65,000	$-34,000	$-140,000	$174,000
Change In Income Tax Payable	$-65,000	$-34,000	$-140,000	$174,000
Change In Prepaid Assets	$-27,000	$-60,000	$201,000	$307,000
Change In Receivables	$1,841,000	$31,615,000	$-11,275,000	$-18,500,000
Changes In Account Receivables	$1,841,000	$31,615,000	$-11,275,000	$-18,500,000
Other Non Cash Items	$8,137,000	$-3,577,000	$584,000	$1,188,000
Stock Based Compensation	$1,470,000	$1,552,000	$706,000	$154,000
Provisionand Write Offof Assets	$6,000	$619,000	$422,000	-
Deferred Tax	$0	$6,132,000	$568,000	$105,000
Deferred Income Tax	$0	$6,132,000	$568,000	$105,000
Depreciation Amortization Depletion	$2,323,000	$2,385,000	$2,371,000	$2,125,000
Depreciation And Amortization	$2,323,000	$2,385,000	$2,371,000	$2,125,000
Amortization Cash Flow	$1,879,000	$1,954,000	$1,954,000	$1,954,000
Amortization Of Intangibles	$1,879,000	$1,954,000	$1,954,000	$1,954,000
Depreciation	$444,000	$431,000	$417,000	$171,000
Net Income From Continuing Operations	$-27,723,000	$-19,907,000	$-6,844,000	$4,167,000
Preferred Stock Payments	-	-	$0	$-7,046,000
Common Stock Payments	-	-	$0	$-7,200,000
Asset Impairment Charge	-	-	$422,000	$17,000
Net Intangibles Purchase And Sale	-	-	-	$-687,957
Purchase Of Intangibles	-	-	-	$-687,957
Net Business Purchase And Sale	-	-	-	-
Purchase Of Business	-	-	-	-
Pension And Employee Benefit Expense	-	-	-	-

Fetched: 2026-06-17